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Tuesday, June 15, 2010

Creative Pennsylvania Tax Amnesty Ad

I accidentally came across this website today and it caught my attention:

In case the website is no longer live when you read this page ... The ad lets people know of a temporary amnesty period and has the catch phrase - "If you owe PA back taxes - we know who you are." A picture of some residential rooftops shows one with a message bubble - "Tim's Co. owes $3,211 in back taxes."

Well, that seems like an interesting use of technology for tax compliance. I wonder though how many people will see it. Hopefully the PA Department of Revenue also placed ads on popular websites as well.

1 comment:

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